题目详情

网络营销策略制定与( )无关。

  • A.企业所处行
  • B.企业规模
  • C.目标人群属性
  • D.网络编程技术

正确答案及解析

正确答案
D
解析

本题考查网络营销策略基础知识。网络营销策略是企业根据自身所在市场中所处地位不同而采取一些网络营销组合,它包括网络营销产品服务策略、网络营销价格策略、网络营销渠道策略和网络营销促销策略。在采取网络营销实现企业营销目标时,必须采取与企业相适应营销策略,应考虑企业所处行业、企业规模以及目标人群属性等,而与网络编程技术没有关系。

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